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Agricultural Products Promotion for Yun-Lin Agriculture Production and Marketing Group No.117

Values:Food safety has always been a crucial issue. Advocating the concept of "Eat Local, Eat Seasonal," this project aims to promote the TAP (Traceable Agricultural Product) system which disclose for traceability, and is certified by a third-party certification organization during the production and distribution of their products, to offer consumers safe agricultural products and promote sustainability and resource recycling in the agricultural sector. Specifically targeting high-end department store supermarkets, to reach out upscale consumer demographic.

Agricultural Products Promotion for Yun-Lin Agriculture Production and Marketing Group No.117
Time
2023
Location
Taiwan
Client
Yun-Lin Agriculture Production and Marketing Group

Services:Conduct a total of 10 events in high-end department store supermarkets in Taipei and Taichung. Through direct face-to-face interaction with the public, the objective is to educate them about the production and sales traceability system. Guide attendees to scan the QR code for the production and sales traceability, enabling them to access information about farmers, production processes, and recipe introductions. Ultimately, the goal is to create a significant turnout and generate public interest.

Project execution time:

December 3rd~24th, 2023

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